Long Hair And Surfing
There’s something about saltwater that makes long hair look great. But it’s not all glamorous.
At some point you’re gonna get slammed or tossed by a wave, wrung and spun in the whitewater. Compounding matters for the longhaired surfer is coming up with a heavy wet welcome mat of long hair in your face. Unless you like being blinded and trying to breathe through a salty wet mop, it’s a pain in the ass.
Worse when you go to push it back out of your face and it’s so tangled, matted and knotted you can’t run your fingers through it and it feels like it’s plastered to your face.
Our CHOKA COCONUT OIL will smooth things over like nobody’s business. This island favourite makes for a party on your pores and leaves your skin feeling silky and satiated. Cover yourself in this coconutty charm and close your eyes for that hammock, hang loose feeling. The boss of coconut oils.
Solution: CHOKA Coconut Oil
Use the coconut oil in your hair before surfing. You’ll see a difference.
From the first time you will immediately notice your hair feeling smoother and softer in the water. Instead of feeling rough, sticky and matted, pushing your hair back is easy, it just glides off your face. It will still get pretty tangled, but won’t feel stuck or plastered.
Bonus: Great Hair, Great Skin
What’s awesome is how good this is for your hair and skin.
Saltwater acts like a natural shampoo. Salt and minerals exfoliate your hair and scalp, cleansing your hair of oils, dirt and grime. That’s great, but the salt also sucks the moisture out, particularly with the sun and wind as well. Stripping all the natural oils and drying it out can make your hair hard, brittle and break easily.
CHOKA Coconut Oil prevents that from happening. It coats your hair and scalp, protecting it and preventing the absorption of salt. In other words you’ll get the positive cleansing effects without dehydrating and damaging. It also lubricates your hair, smoothing and reducing friction so it’s not so matted and stuck to your face.
Next Up: Doing It
Once you get out the saltwater has already cleansed, so you don’t need to wash afterwards. But you do want to get the salt out, so rinse thoroughly with fresh water. Then use our A-FRAME Conditioner or HONOLULU Conditioner, then finally the CHOKA Coconut Oil to de-tangle or comb it out. And you’re STOKED.
METTLE WE’RE MADE OF
Extracted using a centuries-old traditional Filipino method, this handmade coconut oil is the purest you can get. Milk is expressed from our fresh coconuts and fermented for up to 36 hours. When the oil separates from the water, it’s slightly heated to remove moisture, and filtered. Ta da – a clear, fragrant coconut oil to treat you all over.
OUR SALTY SENSIBILITIES
We dream up our coconut oil with no nasties. It’s Paraben, SLS, MCI and Methylisothiazolinone free and we don’t test our products on animals, leaving the bunnies, roos and crapauds to bouncing. We keep it simple and organic where we can. Our muse is the big wide wonder and herbs, plants, flowers and food is our palette. We’re not a humdrum brand. We’re in the pocket, fresh, independent and ready to rouse.
Coconut – Cocos Nucifera (Coconut) Oil.
THE NEED TO KNOWS
Apply our CHOKA COCONUT OIL to roots and ends of hair for a conditioning hair treatment. Use weekly for radiant and healthier looking hair! When applying coconut oil to the skin it can be used as a natural sunscreen and face cream for everyday skin care. The ultimate nutrition for your skin that’s hand picked and certified organic and non-GMO.
CHOKA COCONUT OIL has a melting point at 73 degree Fahrenheit and may ship to you in solid or liquid form. The BOSS of Coconut Oils for purity, quality and effectiveness!
- NATURAL INGREDIENTS
Every coconut that goes into our CHOKA COCONUT OIL is hand-picked in the Philippines for optimal freshness and nutritional value. Fermented for up to 36hrs and then filtered to extract the goodness.